Not to be confused with Lola Heatherton (or rather TO BE confused with Lola Heatherton). I have to dig up this video I have somewhere that's the "Making Of" this commercial. Joey talks about how she "does her own choreography". Somehow, I believe her.
Joey Heatherton Serta Perfect Sleeper Commercial.mov
Joey Heatherton Serta Perfect Sleeper Commercial.mov.m4v

I'm ashamed (or actually UNashamed) to admit that I knew Lola Heatherton first.
Posted by: parker LeGrand Jacobs | May 30, 2006 at 01:44 PM
heh, I learned to sing the Perfect Sleeper jingle from Joey.
Posted by: Gretchen | May 30, 2006 at 11:41 PM
dude you gotta find that video!
Posted by: booblikon | May 31, 2006 at 04:23 AM
My friend Ed Rogers and I wrote a song about Joey Heatherton, and you can check it out here:
http://www.myspace.com/joemcginty
Posted by: Joe | June 04, 2006 at 07:45 PM